{"id":7633,"date":"2026-09-15T07:25:42","date_gmt":"2026-09-15T07:25:42","guid":{"rendered":"https:\/\/digitalcreativealliances.com\/?post_type=resources&#038;p=7633"},"modified":"2026-09-15T07:25:42","modified_gmt":"2026-09-15T07:25:42","slug":"how-to-vet-an-seo-provider-before-hiring-them","status":"publish","type":"resources","link":"https:\/\/digitalcreativealliances.com\/fr\/resources\/how-to-vet-an-seo-provider-before-hiring-them\/","title":{"rendered":"How to Vet an SEO Provider Before Hiring Them"},"content":{"rendered":"<p class=\"wp-block-paragraph\">&#8220;SEO&#8221; is used loosely enough that it&#8217;s easy for vague or low-quality work to be sold under that name. Four questions to ask before hiring anyone.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1. Ask What Specifically Will Be Done<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;We&#8217;ll improve your rankings&#8221; isn&#8217;t an answer. &#8220;We&#8217;ll optimise your Google Business Profile, build content for these three services, and improve load speed&#8221; is one you can actually evaluate.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2. Ask How Results Will Be Measured, and Over What Timeframe<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Real SEO work takes months to show results. Anyone promising fast, guaranteed rankings is either overpromising or using tactics that risk penalties later.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>3. Ask What Happens If You Stop Paying<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Some tactics stop working the moment the service is cancelled. Others (content, site structure, authority) keep delivering value afterward. Ask which kind you&#8217;re paying for.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>4. Check If the Explanation Makes Sense in Plain Language<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Legitimate SEO work is explainable to a non-technical business owner. &#8220;Trust us, it works&#8221; without a plain explanation is a signal, not reassurance.<\/p>","protected":false},"template":"","kb-category":[41],"class_list":["post-7633","resources","type-resources","status-publish","hentry","kb-category-seo-visibility"],"_links":{"self":[{"href":"https:\/\/digitalcreativealliances.com\/fr\/wp-json\/wp\/v2\/resources\/7633","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalcreativealliances.com\/fr\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/digitalcreativealliances.com\/fr\/wp-json\/wp\/v2\/types\/resources"}],"wp:attachment":[{"href":"https:\/\/digitalcreativealliances.com\/fr\/wp-json\/wp\/v2\/media?parent=7633"}],"wp:term":[{"taxonomy":"kb-category","embeddable":true,"href":"https:\/\/digitalcreativealliances.com\/fr\/wp-json\/wp\/v2\/kb-category?post=7633"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}